Using a Lunio template for a search engine account in SA360

If you are using Search Ads 360 (SA360) you must place the tracking template in the engine account within the SA360. This URL template then gets pushed down to your Google Ads.

1. If you're not already viewing the account settings, view the settings by navigating to the engine account.

Steps for navigating to an engine account

• In the left navigation panel, click All accounts.
• Click the navigation bar to display navigation options.
• In the "Agency" list, click on the agency that contains the advertiser. You can search for an agency by name or scroll through the list.
• In the "Advertiser" list, click on the advertiser that contains the engine account.
• In the "Account" list, click on the engine account.
• Click Apply or press the Enter key.

Search Ads 360 displays the engine account page.

• Click the account settings icon , which appears above the tabs.
  The settings panel for the engine account appears.

2. Scroll down and find the URL template field.

3. If there is no existing URL you will just see {unescapedlpurl}

4. In your Lunio template Remove {lpurl} located at the end of the template so it ends &url=

5. Copy and paste your Lunio at the beginning of {unescapedlpurl} to complete the template with it ending &url={unescapedlpurl}

                   Example: https://monitor.ppcprotect.com/v3.0/template?accid=12345&kw={keyword}&mt={matchtype}&nw={network}&cpn={campaignid}&devi={device}&devm={devicemodel}&locp={loc_physical_ms}&loci={loc_interest_ms}&pl={placement}&cr={creative}&adp={adposition}&sadt={adtype}&url={unescapedlpurl}

6. Click Save.

If you have existing parameters for example:

Repeat steps 3,4 & 5 to merge the 2 templates together. This will pass data in parallel by default to the Lunio platform alongside the requested UTM parameters.

For more information, about tracking URLs & SA360 please refer to: https://support.google.com/searchads/answer/4610200?hl=en&ref_topic=4611938